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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

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10 strategies for B2B content marketing during the Christmas period

It feels far too early to be talking about Christmas but then I do all my Christmas shopping on Christmas Eve.

Here are 10 tips for content marketers to use the holiday season to enhance their sales and their brands. I like the idea of providing a year in review and using Christmas as an opportunity to say thank you.

if you're a B2B business owner, ways to embrace the holiday season may not be so apparent. Unlike retailers who can deck their storefronts with holiday décor, you have limited options when it comes to leveraging the holiday season. Still, that doesn't mean you should let your content marketing strategy hibernate for the holidays. Here are 10 tried-and-tested strategies for inspired, powerful B2B content marketing during the holiday season.