A couple of weeks ago Passle was excitingly featured on Product Hunt - the place that every day curates a list of the top products and startups to help people discover the "next big things" in tech.

 Having subscribed to the platform to keep updated with the latest technologies through their daily email digest - it has now become one of the few channels I use on a regular basis when it comes to email marketing, alongside my Google Alerts and a handful of other newsletters I am subscribed to.

In response to the question "What makes this daily email so sticky?", Ryan Hoover, the Founder of Product Hunt, stresses the importance of consistency - attributing this factor to making their email an expected and welcomed update for their subscriber community.