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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

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Over the years working at Passle I have acquired expertise in how to use thought leadership (online content) to influence experts.  Our...

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It's been great fun returning to in-person events and meetings over the past couple of months. James Barclay and I had the pleasure of...

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Over the weekend I had the pleasure of being back to live in-person events at the LMA Annual Conference in Florida. It was great to...

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It was hard not to get dragged in by the promise of the women's U.S. Open final this weekend.  Rather than being the clichéd underdog...

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Every advantage should be squeezed from every marketing dollar (pound) spent.

One way to do this is to create content in line and...

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The Passle development team have been busy at work over the past few months and have a lot of exciting features to update you on. 

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Yesterday Passle hosted its second Insiders' Club event of the year on 'Structuring & Resourcing Successful Thought Leadership...

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If you are launching a new campaign or initiative at your workplace, it is worthwhile considering when your colleagues are optimised to...