PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

Law firms increasingly see their brand and digital presence as key to growth. With this demand, there is more pressure on marketing teams...

You can now schedule a LinkedIn post directly on LinkedIn.  You used to be able to do this on 3rd party tools like Buffer or Hootsuite...

Celebrating leading female voices during Women’s History Month and beyond, we caught up with a brilliant group of women in professional...

Professional service firms are well versed in reacting to large-scale events, whether it’s an economic crisis, a global pandemic or...

Midway through 2022, Passle partnered with the charity: One Tree Planted to provide a unique incentive for publishing thought leadership....

On the second episode of CMO Series REPRESENTS, we continue the conversation with leading women in professional services marketing. This...

We don't need to dig too deep to uncover why there is still a need for greater representation of marginalised and underrepresented...

The way we consume content has changed and clients have come to expect more personalised, relevant content that is delivered when they...

Today, the world comes together to celebrate International Women's Day. Why? Well, how long have you got... For a start, the movement...

To celebrate International Women’s Day 2023, we reached out to women across professional services marketing and business development to...

In 2020 the amazing Robyn Addis showcased her entrepreneurial spirit, her defiance of the misery of the pandemic and her keen eye for...

Gaining trust with your firm’s key stakeholders is key to successful marketing and business development. But engaging attorneys in your...

Law firms are divided.  There are the fee earners - the lawyers - and the fee enablers - those that make it possible for the lawyers to...

Marketing and business development professionals are often considered change agents. Shifts in technologies and industries present...

With International Women's Day right around the corner I wanted to highlight the fantastic initiative that a friend and partner of Passle...

Diversity, Equity and Inclusion. Most law firms have a working group or committee in place to create, communicate and manage their DEI...