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Does culture sell...

An unfunny joke in Professional Services marketing is that everyone makes the same bold claims: We are different because...

- We really...

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How personalised is your content?

"Hey Marc, this ad is REAL."

This is the slogan for the campaign launched by Lamar Advertising targeting Procter & Gamble's chief brand...

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53% of Customer Loyalty is from The Sales Experience

Another way to look at the diagram below is that 'Company and Brand Impact' only contributes 19% to customer loyalty. 

Here are the...

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Royal photographer was found on Instagram!

I've been thinking all weekend of how I can keep finding excuses to talk about the royal wedding in the office...

And during this...

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