PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

In this episode of the podcast, Eugene McCormick is joined by Kevin Iredell, CMO at Lowenstein Sandler to discuss technology and the...

Whether you're new to content marketing or a well-seasoned pro, we often come across the same barrier when we know it's time to write a...

Create content that will resonate with your clients - we must say this 100 times a week here at Passle.  The follow up question is...

The “Excess Share of Voice” (ESOV) rule is as close to a law of marketing as we are likely to ever have. Across tens of thousands of...

I am writing this post on the Passle app, using the dictation tool on my iPhone. It is incredibly easy and unlike when I first talked...

Virtual meetings are now a big part of working life and even with a return to the workplace in sight, they are likely to continue. Doing...

A large firm’s marketing calendar is full of campaigns, events, and content. Each of these represents an investment in both time and budget.

With the increase in remote working, digital marketing has never been more important for law firms. However, the million-dollar question...

At the start of his book "How Brands Grow" Professor Byron Sharp draws parallels between the world of early medicine and the marketing...

This week I was lucky enough to be joined by Felix Packard on the Passle Podcast to talk about what it's like to work at Passle in our...

We've got some exciting new updates to share in Passle's Admin Dashboard. 

In the short video below, you will learn how to: 

• Add...

This morning we released our long-awaited product upgrade which means we can now show the world our new Digital Transformation Suite. 

Most companies have a CEO, a small C-suite followed by increasing numbers of EVPs, SVPs, VPs and so on, each managing a number of people....

You've done the hard work thinking of a topic, creating an article, and getting it checked and approved. But now it's time to get it...

The PSMG have once again provided one of the highlights of the Professional Services Marketing calendar with their 2021 conference.

This...

I attended a very engaging panel discussion last week at the Marketing Leaders Summit organised by the Lawyer around Pricing vs...