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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

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There is a consensus that data can be used more impactfully by legal marketers and BD professionals. The fact that data is important is...
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A little over a week ago I joined a fantastic webinar hosted by Chris Fritsch and Stefanie Marrone, the full title of the webinar was...
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In this series, we have previously explored how to use whitespace and typography to make your PowerPoint presentations more beautiful and...
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It's about the environment, right?  Well yes, but that is only part of it and after learning a bit more at a recent conference, I thought...
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Although online channels have been used in marketing for decades, the pandemic accelerated the use of digital tools in building client...
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We're pleased to bring this webinar in partnership with Vuture. Here are the details at a glanceThursday, May 26, 2022, 04:00 PM BST...
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Our attention spans continue to decline thanks to a never-ending flow of content via technology tools and platforms. However, most...
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A Litigator is an attorney or lawyer that often specializes in taking action against a person or organization.  They are often referred...
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Here at Passle we are looking to walk the walk when it comes to content production and it made me think about the barriers that come with...
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It is clear that content has become more valuable than ever. If B2B firms were not putting a content strategy at the top of their...
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We have been using gamification at Passle for many years now, with great results.We take new clients through a ‘Proof of Value’ stage to...
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Recently I attended a thought-provoking webinar hosted by Sam Tunnev at BrightHR about how we can all be doing better to understand and...
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From an external perspective, trying to be included in a professional marketing firm's budget is difficult. Particularly so when our...
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At the recent ESG conference hosted by the fantastic PSMG, we were fortunate enough to listen to the impressive Alexander Rhodes, Partner...
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There has been quite a bit of talk about this very topic in 2022 and actually, my colleague Eugene McCormick had the pleasure of...
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We were very happy to attend the ESG Summit in London, organised by PSMG last week. Focusing on the topic on every law firm’s lips right...