1/15/2021 11:27:26 AM Lewis Silkin Advertising & Marketing Annual Review 2020 - Brinsley Dresden's Top 10 Observations By Passle Lewis Silkin's Advertising & Marketing Annual Review saw excellent speakers highlight the highs and lows of 2020, and what’s coming over...
7/13/2017 12:00:00 AM Cialdini's 6 principles of influence: Reciprocity By Tom Elgar A couple of years ago I went to a talk by Paul Smith, Chairman of Eversheds, who ran through his business development techniques. As...
4/16/2017 12:00:00 AM Account Based Marketing with Military Grade Intelligence Positioning via AIG By Passle Last week I had the pleasure to attend an AIG seminar. AIG are a group of elite influencers from the British military and estimate there...