Law Firm Marketing: Stress, Pandemic Pressures, Lack of Respect
Law firm marketing and business development staff are stressed-out and the COVID-19 pandemic has only ratcheted up the pressure according...
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Passle enables bright, busy experts to create timely & authentic content for their blog, newsletters, social channels and, crucially, their sales team.
Our clients include Freshfields, CMS, DLA Piper & Linklaters (law), Deloitte & Grant Thornton (advisory) and many others.
Previously I ran a company called Serverside Group, again with my brother. We made the software so you can get a picture of your kids or cat or whatever on your payment cards. Well over 100 million card designs have been created through our systems.
Serverside was bought by the good people of Gemalto N.V. in 2012.
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The 5 levels of B2B purchasing - by Bain
A really interesting piece of research by Bain Consulting - reported by the Harvard Business Review.
The 40 different drivers of action...
Is your network silently shrinking?
Thanks to Jeremy Cuthbert of Brand and Marketing agency, Journey, for the simple but accurate observation that, though many of us have...
The key features of SEO: A poll of experts
Kevin Gibbons, something of a player in the UK SEO industry, ran a Twitter poll in April this year on the key features of SEO. While the...
How to sell Professional Services? Harvard Business Review's 1966 advice still holds true today
This HBR article from 1966 is the first I have ever seen to have really analysed the psychology and processes behind the purchase of...
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