Another great blog post by Violeta Nedkova, giving away Twitter's best kept secret: twitter lists are the best!
When you're a Twitter newbie, the amount of noise on your stream can be a bit overwhelming. Twitter lists are the easiest way for you to take control of it.
Lists can be private or public, which gives you some flexibility (especially if you want a list to keep track of your competitors!)
On my personal account, for instance, I have a private 'friends' list, so that I can keep track everyday of what they are posting.
On the Passle twitter account meanwhile, I have started growing a list of legal thought leaders, so that I can keep track of the latest legal news.
It's part of my marketing strategy to keep building on these lists because, as Violeta says, it's both a great way of controlling the noise, and also a way of getting yourself noticed without being overly spammy. What's not to love?

/Passle/53d0c8edb00e7e0540c9b34b/MediaLibrary/Images/2025-06-24-15-50-59-531-685ac963d81bf11b7522dd8e.png)
/Passle/53d0c8edb00e7e0540c9b34b/MediaLibrary/Images/2026-01-21-14-10-44-101-6970de64af056dbfb5d26f64.jpg)
/Passle/53d0c8edb00e7e0540c9b34b/MediaLibrary/Images/2026-01-16-14-44-24-260-696a4ec80520e93fc70e90f9.jpg)
/Passle/53d0c8edb00e7e0540c9b34b/MediaLibrary/Images/2026-01-15-22-00-04-745-696963643f3115dc87b9e770.png)
/Passle/53d0c8edb00e7e0540c9b34b/MediaLibrary/Images/2026-01-14-14-35-35-398-6967a9b7795a8a75bc669a12.jpg)


