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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

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Dharmesh Shah, Founder of Hubspot in October 2020 tweeted that "next-gen software companies will have a media company embedded inside"....
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Twenty years ago a friend of mine started an e-commerce company selling baby clothes online. Her venture failed largely because the...
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When Julia Bennett joined Brown Rudnick as CMO, she put together a marketing plan for her firm's senior leadership with the idea that she...
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We had a superb time at the brilliantly organized LMA Northeast Regional Conference last week. One session that stood out amongst the...
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Jasvent Singh from Accenture wrote in November 2020 about how Headless Architecture was replacing the "monolith commerce systems" in...
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In professional services firms, being able to demonstrate your firm's knowledge and value to the market is key. Thought leadership sits...
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There is a broad shift in approach to building enterprise technology; with a move away from "The massive, monolithic enterprise software...
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Passle is the Content Marketing Platform for Professional Services firms, with workflows that are optimized for their unique needs. ...