Charles Cousins

3/31/2026 2:08:39 PM

CMO Series EP196 - Vanessa Crocetto of Butzel on How Client Experience Fuels Firm Growth

By Charles Cousins Charlotte Knight Millie Coote

Client experience is fast becoming a key driver of long-term growth for law firms that want to deliver real value, build lasting client...

3/30/2026 12:39:11 PM

By Charles Cousins

I had the pleasure of attending the Managing Partners Forum - Professional Services Growth Conference 2026. The theme of the day was...

3/25/2026 2:56:41 PM

By Charles Cousins Charlotte Knight Millie Coote

Firms cannot afford to fall at the final hurdle. BD must work alongside fee earners to equip them with greater confidence to win and grow...

2/19/2026 11:17:56 AM

By Charles Cousins Samuel Page Charlotte Knight

In this episode of the CMO Series podcast, we're joined by Doug Gold, Chief Operating Officer at Mitchell Silberberg and Knupp (MSK) to...

2/16/2026 11:34:38 AM

By Charles Cousins

WATCH THE FULL WEBINAR RECORDING HERE Cross-selling in law firms is rarely a knowledge problem. Most lawyers understand it matters, but...

1/28/2026 3:20:15 PM

By Charles Cousins Charlotte Knight Millie Coote

Most law firms pitch a lot. Far fewer pitch well. And that gap represents one of the biggest missed growth opportunities in the legal...

11/26/2025 2:07:04 PM

By Charlotte Knight Charles Cousins Eugene McCormick +3 more...

For this year’s Thanksgiving edition of the CMO Series Podcast, we bring together an outstanding group of legal marketing leaders to...

11/5/2025 3:39:23 PM

By Charles Cousins Charlotte Knight Millie Coote

Making an impact in business development isn’t about following a script; it’s about finding what works, what doesn’t, and where you can...