Charles Cousins

2/16/2026 11:34:38 AM

Why Cross-Selling Fails in Law Firms, and How to Fix It |Mo Bunnell & Raya Blakeley-Glover

By Charles Cousins

WATCH THE FULL WEBINAR RECORDING HERE Cross-selling in law firms is rarely a knowledge problem. Most lawyers understand it matters, but...

1/28/2026 3:20:15 PM

By Charles Cousins Charlotte Knight Millie Coote

Most law firms pitch a lot. Far fewer pitch well. And that gap represents one of the biggest missed growth opportunities in the legal...

11/26/2025 2:07:04 PM

By Charlotte Knight Charles Cousins Eugene McCormick +3 more...

For this year’s Thanksgiving edition of the CMO Series Podcast, we bring together an outstanding group of legal marketing leaders to...

11/5/2025 3:39:23 PM

By Charles Cousins Charlotte Knight Millie Coote

Making an impact in business development isn’t about following a script; it’s about finding what works, what doesn’t, and where you can...

10/17/2025 9:06:41 AM

By Dan Washington Will Eke Charles Cousins

At the Law Firm Marketing Summit, Nadine Gibbons (Director Of Business Development & Marketing at Forsters) and Rebecca Price (Co-Founder...

10/16/2025 1:34:25 PM

By Dan Washington Will Eke Charles Cousins

At the Law Firm Marketing Summit, there was a high-energy discussion led by Reign Lee (Partner, Keystone Law), with panelists Amelia...

10/16/2025 12:33:14 PM

By Charles Cousins Will Eke Dan Washington

One of the standout sessions from the Law Firm Marketing Summit was a brilliant fireside chat with Mike Beswick, Director of BD,...

10/16/2025 11:24:18 AM

By Dan Washington Will Eke Charles Cousins

At this year’s Law Firm Marketing Summit, a standout session, “BDM Unleashed: The Bold Future of Law Firm Growth”, saw Barbara...