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Ambitious marketers are hungry to deliver value and growth for the firms they work for. Those marketers are more influential, and have...
PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS
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Environmental, social and governance considerations are becoming ubiquitous in legal client requirements and RFPs. Firms are finding...
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Business development, despite being key to a successful career as a lawyer, is often misunderstood by the legal profession. In this...
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In 2020, Forbes Solicitors launched a new cornerstone campaign, the Reinvention and Resilience Top 50. The initiative recognised...
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In this episode of the podcast Charles Cousins is joined by Craig Budner, Global Strategic Growth Partner at K&L Gates they address:
- The...
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Everyone has a personal brand, the well-exercised Jeff Bezos quote describes it as "what others say about you when you're not in the...
In professional services firms, there can sometimes be dissonance in what the business 'wants' from the BD and Marketing function and...
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With the increase in remote working, digital marketing has never been more important for law firms. However, the million-dollar question...
