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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

| 1 minute read

Which editorial calendar software to choose?

I consider myself a pretty digital person, I’d probably even admit to being an internet addict. However, there are some things I still rely on paper for: lists. There are few things as satisfying as crossing items off a list, or putting a plan together on the page. My notebook next to my laptop is full of lists and ideas for future projects.

I was asked yesterday whether we used a tool at Passle to keep track of our editorial calendar. I had to admit that we don’t really. We have an overall editorial calendar (see below) in picture form which gives the team and I ideas for the type of content to create, and I use Google Calendar to keep track of larger content projects. We’re still quite a small team, so this works for us, but I am increasingly thinking that it would be more efficient for me to upgrade from my notebook to a dedicated tool. After all, an online repository is less likely to be lost or accidentally doused in coffee...

I went on a hunt and identified 9 tools (among many) that could help with this process. They have different price ranges, and most of them offer free trials:

I’ve decided to trial Trello, as it’s been mentioned positively by several people before. It also happens to be free so it feels less risky than a free trial. Depending on how it goes, I might choose to invest further in it or trial a different one.

I’ll report back in a month to let you know how it went…

Passle's 2016 Editorial Calendar

Tags

trello, editorial calendar, content dj, basecamp, remember the milk, todoist, kapost, coschedule, getflow, divvy hq, content marketing, planning, editorial decisions, productivity