10/20/2025 11:29:04 AM CMO Series: The Art of Cross-Selling is Coming to Chicago By Rosie Rabone Natasha Sandamas Cross-selling has long been talked about in legal marketing circles - but for many firms, it remains an untapped opportunity. We know...
10/20/2025 11:09:00 AM Next stop on the CMO Series Cross-Selling Roadshow is New York City By Rosie Rabone Natasha Sandamas After the incredible response to our recent cross-selling focused events, we are bringing our next CMO Series roadshow to New York....
8/14/2025 9:52:18 AM The Art of Cross-Selling for Marketing & BD | CMO Series Event, London By Natasha Sandamas Earlier this year, Passle interviewed 150 CMOs at law firms and discovered that 84% of them believe cross-selling is a missed opportunity...
8/13/2025 9:59:45 AM Turning Resistance into Results and Achieving Change | CMO Series Live 2025 By Natasha Sandamas Learn how to build trust, influence, and resilience needed to move senior stakeholders from passive approval to active support in this...
7/31/2025 12:14:16 PM Harnessing AI to Cross-Sell | CMO Series Live 2025 By Natasha Sandamas At CMO Series Live 2025, Passle's Chief Marketing Officer, Connor Kinnear, delved into how cross-selling serves as a law firm's greatest...
7/30/2025 4:13:45 PM How Law Firm Leaders Use Thought Leadership to Drive Firm Growth | CMO Series Live 2025 By Natasha Sandamas Through the lens of law firm leaders, Jeff Greenbaum, Managing Partner at Frankfurt Kurnit Klein & Selz, Meredith Williams-Range, Chief...
7/30/2025 3:22:42 PM The AI Revolution and What it Means for CMOs | CMO Series Live 2025 By Natasha Sandamas At CMO Series Live 2025, industry leaders from major firms came together to discuss how AI is reshaping legal marketing. The panel...
7/30/2025 3:03:13 PM How to Build a Strong Market Presence with A&O Shearman| CMO Series Live 2025 By Natasha Sandamas Chief Marketing Officer of the America's at A&O Shearman, Margie Hinckley, shares how the firm successfully merged two historic brands...