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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

| 1 minute read

A list of top professional services marketing hashtags

If you have been using any of the social media channels that use hashtags (such as Twitter, Google +, Instagram, Facebook, …) but aren’t sure which ones are most appropriate for your business, I have a compiled a (non definitive) list of hashtags at your disposal.

How many hashtags should I use?

  • Twitter: A maximum of three hastags and a minimum of 1 hashtag per tweet.
  • Instagram: As many as you want, a minimum of three. Put them on a separate line to your image description.
  • Facebook: As with Instagram, separate them from the main crux of your status, to make it less cluttered. Use 3-5 hashtags.
  • Google +: Google automatically adds hashtags for you, but there’s no harm in adding a handful (3-5).
  • LinkedIn: As hashtags only currently work for mobile visitors, limit them to 2 maximum.

What are hashtags for?

They’re a useful way for people to discover you, and for you to discover people in turn!

As you know, social media can sometimes feel like a very loud room in which everyone is talking at once. Think of hashtags as a filter that will help you make sense of the noise.

Click on hashtag to see who else has been using it – you might discover new clients and collaborators this way!

You can also create your own hashtag, be sure to check first that it doesn’t already exist however (especially if it’s used for something very different!)

I’ve written a guide to hashtags here.

List of Hashtags:

General

  • #professionalservices / #profserv
  • #SME (small and medium sized business)
  • #smallbiz (small business)
  • #B2B (Business to Business)
  • #B2C (Business to Customer)
  • #B2Bmarketing
  • #B2Cmarketing
  • #businessplans
  • #startup
  • #custserv (customer service)
  • #knowledgesharing
  • #thoughtleaders

Finances:

  • #accountant
  • #accountancy
  • #fintech
  • #finance
  • #money
  • #tax
  • #digitalcurrency
  • #virtualcurrency
  • #cryptos / #crypto / #cryptocurrency
  • #exchange
  • #bitcoin
  • #blockchain
  • #litecoin
  • #mobilebanking
  • #mobilemoney
  • #intellectualcapital
  • #socialcapital
  • #transactionbanking
  • #finserv (financial service)
  • #xfinance (exponential finance)
  • #VC
  • #sharktank
  • #microfinance
  • #p2plending (person to person lending)
  • #finnews

Law

  • #intellectualproperty
  • #LMAMKT (law marketing)
  • #futureoflaw
  • #legalmarketing
  • #lawfirm / #lawfirms
  • #legaltech
  • #legal
  • #lawyers
  • #barristers
  • #chambers
  • #personalinjury
  • #ClinNeg (clinical negligence)
  • #legalsecretary
  • #birthinjury
  • #legalIT
  • #piLawyers
  • #legalnews

Tech

  • #sthlmtech (Stockholm Tech)
  • #nordictech
  • #cphftw (Copenhagen Tech)
  • #FrenchTech
  • #HRtech (human resources technology)
  • #cloudHR
  • #futuretech
  • #biotech / #greentech
  • #legaltech / #fintech
  • #ibeacons
  • #AI
  • #IoT

Recruitment:

  • #gradscheme
  • #hiringsuccess / #hiring
  • #recruiting #recruitment
  • #executivesearch #execsearch
  • #exectalent #execjobs
  • #talent
  • #legaljobs / #lawjobs
  • #finjobs / #financejobs
  • #HRtech

Insurance

  • #instech #insurtech #insuretech
  • #workerscomp 
  • #fraud
  • #homeowners
  • #healthinsurance #healthplan #futureoftheACA
  • #termplan #terminsurance
  • #carinsurancetips
  • #risk
  • #actuary
  • #lifeinsurance #insuringlife 
  • #holidayinsurance #travel #traveltips #covermore
  • #smarttraveller

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Tags

hashtags, finance, law, tech