Snapchat - the instant messenger service beloved by teenagers - is to launch a more traditional magazine.
Called Real Life, the magazine will forego the short-lived nature of most Snapchat pictures and messages, creating long form essays and commentaries about living with technology.
There is, I am sure, some irony in a messenger platform creating more meaningful and informed editorial, and calling it Real Life.
It will be interesting to see how this take on real life will develop.
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