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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

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Slides from Dr Claire El Mouden's Keynote at the Passle Hero Academy

Many of you have asked for a copy of El Mouden's keynote at our first Passle Hero Academy - so here they are. A video of her talk will be uploaded soon so you can re-watch her insights in how to motivate employees effectively (or for those of you who weren't able to attend, soak up her knowledge!)

If you're curious about El Mouden's link to Passle, our co-founder Tom Elgar wrote about how she was key to shaping our software into the product it is today here.

Dr Claire El Mouden on why KPIs and annual bonuses are a waste of time

Tags

content marketing, b2b marketing, dr claire el mouden, behavioural science, gamification