5/27/2026 2:33:35 PM CMO Series EP201 - Mikkel Keller Stubkjær and Rebecca Blaw on The Newsroom Model: How to Turn Your Website into Your Best BD Tool By Yasmin Zand Samuel Page Dionne Cole Millie Coote +1 more... Show less Every law firm is trying to solve the same challenge of making their firm's expertise easier to find, easier to share, and work harder...
3/11/2026 12:23:05 PM Episode 13 - CMO Series Digital Masterclass: Ryan Evans of Jones Walker on Turning Thought Leadership Into a World-Class PR Pipeline By Yasmin Zand Charlotte Knight Millie Coote The smartest PR strategy for law firms isn’t creating more content, it’s repurposing existing expertise and turning that powerful thought...
1/21/2026 2:31:28 PM Rainmakers: EP6 - Mona Dajani of Baker Botts on Standing Out and Staying Authentic By Yasmin Zand Charlotte Knight Millie Coote Building a book of business isn’t about being perfect or staying invisible, it’s about being consistently authentic and recognizable long...
10/8/2025 2:23:38 PM Loeb & Loeb Launch Passle CrossPitch AI to Build Trust and Awareness Across the Firm By Olivia Backon Yasmin Zand We’re excited to share that Loeb & Loeb is now live with Passle CrossPitch AI, joining as an early adopter.The firm are using CrossPitch...
10/8/2025 10:03:56 AM Barnes & Thornburg: Building a Smarter Approach to Cross-Selling with CrossPitch AI By Eugene McCormick Yasmin Zand Charlotte Knight With 59 authors publishing nearly 240 thought leadership pieces since October 2023, Barnes & Thornburg has embraced Passle to empower its...
9/9/2025 10:18:46 AM CMO Series EP179 - Dr Karen Kahn of Threshold Advisors on Bridging the Cross-Selling Gap By Yasmin Zand Charlotte Knight Dionne Cole Law firms continue to struggle with getting their lawyers to cross-sell effectively, leaving significant revenue untapped. The good news...
8/19/2025 1:56:48 PM CMO Series REPRESENTS - Gina Rubel on Leading with Integrity: Strategic Comms for Complex Times By Yasmin Zand Charlotte Knight Dionne Cole In a time when business leaders are navigating heightened political division, evolving workplace expectations, and the urgent call for...
8/5/2025 1:08:17 PM Rainmakers: EP4 - Carl Kennedy of Katten on Building a Competitive Edge with Thought Leadership By Yasmin Zand Charlotte Knight Dionne Cole Creating impactful thought leadership content in a high-pressure, client-driven industry is no small feat, especially when time is tight....