01 May, 2025 LMA 2025 | The Biggest Missed Opportunity for Growth: Harnessing AI for Cross-Selling By James Barclay Yasmin Zand In a market where legal work is more specialized than ever and clients expect seamless, high-level expertise across disciplines, law...
14 January, 2025 CMO Series EP162 - Jaclyn Braga and Jenny Hills on Tapping into your Martech Stack to Compete and Win By Yasmin Zand Charlotte Knight Sonali Badul In today's fast-moving digital world, having a well-organized Martech stack helps marketers streamline their work, use data to create...
09 October, 2024 The one line that tripled law firm news digest subscriptions By Olivia Backon Sarah Strachan Freddy Dobinson Yasmin Zand Catie Anderson +2 more... Show less Earlier this year, one of our clients saw the daily number of subscribers to their news digest increase by 250%, so we took note! Passle...
03 September, 2024 CMO Series REPRESENTS: Lucie Allen & Silvia Van den Bruel on Normalizing #MenopauseMatters By Yasmin Zand Charlotte Knight Sonali Badul Menopause impacts half the population, yet it remains a taboo subject. In this CMO Series REPRESENTS episode, Yasmin Zand invites Lucie...
24 July, 2024 Morris James put expertise at the heart of their website rebuild with Passle & LISI By Yasmin Zand James Barclay Samuel Page Morris James has built its approach to digital marketing around showcasing the knowledge of its lawyers. Dawn Sheiker, director of client...
24 July, 2024 Thompson Coburn driving online success with their lawyers' insights and Passle By Will Eke Yasmin Zand Freddy Dobinson Samuel Page +1 more... Show less Thompson Coburn LLP is a prominent U.S. law firm with a strong presence in Chicago, Dallas, Los Angeles, New York, Southern Illinois, St....
24 July, 2024 Morris, Manning & Martin find success & show ROI rolling out Passle By Yasmin Zand Alistair Bone Samuel Page Freddy Dobinson +1 more... Show less Morris, Manning & Martin (MMM), named the most influential law firm in Georgia, are known for blending the extensive resources of a large...
24 July, 2024 Passle implementation has helped Goulston & Storrs drive a "tremendous increase in content from lawyers" By Yasmin Zand Eugene McCormick Samuel Page Seeing our platform making a real difference to our clients is always rewarding. One such success story is with Goulston & Storrs, a...