This browser is not actively supported anymore. For the best passle experience, we strongly recommend you upgrade your browser.

PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

| less than a minute read

The Science of Persuasion [video]

If you are in the business of creating a trusting relationship with your customers, then please do take 10 minutes to watch this excellent primer on the Six Principles of Persuasion. 

Narrated by Dr. Robert Cialdini, the Godfather of the topic, and his longtime collaborator, Steve Martin.

This animated video describes the six universal Principles of Persuasion that have been scientifically proven to make you most effective as reported in Dr. Cialdini’s groundbreaking book, Influence.

Tweets on this subject

Tags

content marketing, b2b marketing, influence

Never Miss A Beat

Get B2B Sales and Marketing tips daily, weekly or as soon as they’re written.

Subscribe

No thanks