Keeping score and how it helps me create regular content
Part of the reason I am writing this post is to keep slightly ahead of my collague Freddy on the Expert Influence Score we invented to...
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James Barclay
Director at Passle
London, United Kingdom
- +44 746 495 1673
- james@passle.net
About Me
I have been helping professionals use the internet to enhance their businesses since 1995 first at FC Business Intelligence in London, Serverside in NZ and now Passle back in London. When I have not been doing that I have been sailing.
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Advice from "Mr PR" Stephen Waddington on career development: be active online
Today we are hosting our inaugural Rainmaker event. We have been lucky enough to hear from Stephen Waddington Partner & Chief...
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Great piece of content - who is it for?
If your job is to encourage your team to write public facing content, then there are two questions to ask whenever someone creates a post.
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The sales nudge nailed - via content
The sales nudge. You really want to interact with a prospect or client but do not want to send a 'just checking in' or even worse...
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Don't let the brand police get in the way of your voice
Over the years I have ended up in lots of conversations with Brand and Marketing people at large companies about what is important when...
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