One event attended + one blog post = 3 new clients...
Everyone loves a bit of Return On Investment. Proven results, a nice list of ingredients in, and a lovely cake out! Life (and sales) is...
About Me
I have been helping professionals use the internet to enhance their businesses since 1995 first at FC Business Intelligence in London, Serverside in NZ and now Passle back in London. When I have not been doing that I have been sailing.
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How President Eisenhower can help you create content...
Like many of you I have read Stephen Covey’s book 7 Habits of Highly Effective People. Number 3 of Covey’s 7 habits is ‘Put First...
When it comes to relationships - be strategic & make a plan
According to behavioral scientist and loyalty expert James Kane (who I saw speak at the end of last year at LMA NE event in NYC) you can...
Client retention strategies - how DLA Piper saved tens of millions of dollars by analyzing what their clients really want
At a fantastic Marketing Partner Forum session in Miami, I was lucky enough to sit in on New Techniques in Client Journey Mapping...
How law firms are deciding on the tech they buy to support their bespoke martech strategies - a view from The Marketing Partner Forum
Here in the sunshine of Miami, I am at The 27th Annual Marketing Partner Forum.
Yesterday's session on Designing a Bespoke Martech...
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