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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

| less than a minute read

How to make your prospects in to clients?

A good run through, with some interesting statistics.

I wholeheartedly agree that you must 'tell the story behind the judgement'.

The law is boring to a layman. The law applied to life is very interesting indeed.

STRATEGY: Creating a Content Marketing Culture - Content marketing tied to new business goals - Used to generate leads - The firm’s owner and partners lead are active players - Enough time, budget, staff

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Tags

content strategy, lawyers, law