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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

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Alumni communities have so much potential to drive success for law firms. The ability to nurture a community of current and future...
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Growth, mentorship and developing the team is arguably one of the most important roles of the CMO in a firm.  Someone who has experience...
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We’re celebrating 50 episodes of the CMO Series podcast with a bumper edition featuring some of the key themes and conversations we’ve...
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Law firms are notoriously governed by precedent and what has come before. So how do you approach managing multiple different stakeholders...
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Although Marketing and Business Development functions have begun to take a more prominent role in the strategy of professional services...
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In part two of our conversation with Amanda Bruno, Chief Business Development Officer and Debra Hare, Director of BD Coaching and...
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It’s often thought that law firms are traditionally slow to move and innovate. Legal BD and marketing professionals know that doesn’t...
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At the recent ESG conference hosted by the fantastic PSMG, we were fortunate enough to listen to the impressive Alexander Rhodes, Partner...