20 May, 2025 CMO Series EP172 - Nicholas Barrows of Trowers & Hamlins on Blending AI with Human Creativity to Drive Deeper Client Connections By Charles Cousins Charlotte Knight Dionne Cole AI and automation are reshaping how professionals engage with their clients and promote their services, but is there any room left for...
30 April, 2025 LMA 2025 | Using Activator Research to Drive Real World Results By Charles Cousins Alistair Bone Will Eke Although many marketing and business development leaders are familiar with the Activator research, this excellent session — delivered by...
29 April, 2025 LMA 2025 |Crafting Messages That Resonate: Lessons From Presidential Speechwriters on Connecting With Your Audience By Will Eke Charles Cousins The LMA annual conference 2025 kicked off a day earlier than normal this year, in the political melting pot of Washington D.C. With...
05 March, 2025 Driving Growth In Professional Service Firms- Mastering AI, A Panel Discussion With A&O Shearman & The Role Of Data In Content By Dan Washington Will Eke Charles Cousins The final three sessions of MRM’s dynamic morning event in London featured a deep dive into The Role of AI in Digital Experience (DXP),...
05 March, 2025 Cross Selling | The Biggest AI Growth Opportunity For Professional Services Firms By Will Eke Charles Cousins Dan Washington Following on from a brilliant first session of the day whereby our hosts for the morning, MRM, talked about thought leadership best...
04 March, 2025 Driving Growth in Professional Services | Thought Leadership Best Practice from MRM UK By Charles Cousins Will Eke Dan Washington We teamed up with MRM UK and SiteCore to host a half-day event for Professional Services marketers on the theme of Driving Growth in...
04 February, 2025 CMO Series EP165 - Louise Henkel of Hill Ward Henderson on Building a BD-Minded Firm for the Future By Charles Cousins Charlotte Knight Dionne Cole In today’s episode of the CMO Series Podcast, we explore how essential business development is for law firms to build lasting client...
27 January, 2025 CMO Series EP164 - Sarah Mitchell on Selling Knowledge & What’s Ahead for Legal Marketing in 2025 and Beyond By Charles Cousins Charlotte Knight Dionne Cole In this episode of the CMO Series Podcast, we focus on the evolution of the legal and marketing landscapes and how to successfully use...