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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

| less than a minute read

GDPR: the end of recruitment as we know it

'Who here has heard of GDPR? For those of you with your hands down, I'm about to ruin your day' - so says Guy Rubin, founder and CEO at Ebsta at today's Marketing within the Recruitment Sector event.

Indeed, GDPR which comes into effect next May, will be sure to put a spanner in many recruiters' plans. As he summarizes, the legal requirements include:

  • explicit and continuous consent from data owners*
  • right to be forgotten 
  • maintain an audit trail (what legitimate source you acquired the data from)
  • adhere to 'data minimization' protocols (once data has been used for specific purpose, it must be purged)
  • do not contact contacts that haven't opted in after May 2018

*Data includes things like names, emails, phone numbers etc

With hefty fines (€20 million or 4% of annual global turnover), this is something all recruiters need to worry about yesterday.

If you'd like to know more about GDPR and how to become compliant we are organizing an event on digital privacy in the B2B sector on 4th April.



Topic: GDPR- What will Europe’s New Privacy Law Mean for You? From May 2018, recruiters will only be allowed to contact people who’ve opted-in With GDPR in place, Recruitment firms will need to prove candidates and clients consent to you holding their data Non-compliance with GDPR can lead to fines of up to €20 Million or 4% of a brand’s total global annual turnover (whichever is higher). GDPR is a regulation, not a directive, it has binding legal force and will be immediately enforceable from May ’18

Tags

content marketing, b2b marketing, edgerecruit, recruitment, gdpr

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