I wrote about how Passle was its own case study back in March of this year but I think it's worth sharing again.
Great marketing isn't always about flashy technology and cutting edge content - sometimes it's simply about taking a look at the resources you have and using them to your advantage. In this case, we saw that using the sales, marketing and leadership team to create content made a lot of sense for several reasons. Watch the Slideshare below to find out why....