7/24/2014 9:03:21 AM | less than a minute read

Professional Services marketing and social media

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Tom Elgar

Co-founder

Get in touch

Tom Elgar

Co-founder

The presentation is from 2011 so it is pretty dated. In particular the suggestion that you should use Blogger seems a bit outmoded.

The point Jeff Bullas makes well is that professional services are typically marketed best through relationships and referral: which is one of the things that social media does very well.

But you do need to start those conversations and have a place to bring people back to - and that is your blog.

Professional Services has Always Done Marketing Differently! Traditional marketing doesn’t work! Networking, giving & receiving Introductions, building relationships and being known as the subject matter “Experts” Does Work!

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