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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

| less than a minute read

3 of Top 10 Most Expensive search terms on Google are Law related

These numbers are a little old but it is a remarkable piece of information. The Top CPC is $47.07 for Attorney, $42 for Lawyer and $45 for Claim.

Four of the top five are consumer facing financial services (insurance, loans, mortgage & credit).

Rehab Centres makes an entrance at No. 18. #randomfact

4. Attorney (example keywords include “personal injury attorney” and “dui defense attorney”) 5. Lawyer ("personal  injury lawyer," "criminal defense lawyer) 10. Claim ("personal injury claim," "accident claims no win no fee")

Tags

google adwords, law