Bristows launched their thought leadership programme just over a year ago, under Digital Marketing Manager, Sabrina Parkar’s leadership.
In just 12 months, they’ve seen some fantastic results from their thought leadership programme, including utilising website integrations, all culminating in receiving a total of 75,564 reads to date.
We recently sat down with Sabrina to hear more about:
- The shift in perspective towards thought leadership
- How Bristows are showcasing their talent as leaders in the market
- What Sabrina has found makes for an effective thought leadership programme
- How she engages busy lawyers to publish content and understand the value in a thought leadership programme
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