20 Dec, 2024 Passle Wrapped: Our Year in Numbers By Natasha Sandamas Once again, we're bringing you our very own Passle Wrapped - it feels only right to recognise and celebrate some of the huge milestones...
19 Dec, 2024 How Passle's Global Thought Leaders Planted 2,000 Trees By Olivia Backon As a way of maximising user engagement with Passle thought leadership programs, we introduced gamification to all client launches. ...
17 Dec, 2024 Thinking of AI as an engine, not a solution By Adam Elgar Like many others, we see step-change advantages for our clients in the use of Generative AI over the pre-AI technologies, and it is now...
11 Dec, 2024 EP9 - CMO Series Digital Masterclass: Scott Rubenstein of RubyLaw on The Power of Content in Legal Marketing By Samuel Page Charlotte Knight Sonali Badul In an industry where clients value the expertise of your professionals, content is a powerful tool to engage, nurture, and convert...
10 Dec, 2024 Upgrade to the Passle Gateway Extension today By Abigail Taylor Olivia Backon Charlotte Knight Heads up, Passle users: the original Passle Button extension is retiring after March 31, 2025. But don’t worry - it’s being replaced with...
06 Dec, 2024 PRODUCT UPDATE: What's new from Passle? By Ruth Nossek Abigail Taylor Our latest sprint is named after the cocktail ‘Rusty Nail’. In this sprint, we focused on integrating with MS Entra ID, enhancing the...
04 Dec, 2024 CMO Series EP160 - Erika Galarneau of Cades Schutte on Bringing Local Culture into Your Firm's Marketing By Charles Cousins Charlotte Knight Sonali Badul Law firms are an important part of the communities they serve and, as such, should reflect the local culture in their brand and...
03 Dec, 2024 The ROI of thought leadership - insights from IBM By Olivia Backon I recently listened to a podcast that welcomed Cindy Anderson (Global Lead for Thought Leadership Engagement and Eminence) and Anthony...
27 Nov, 2024 Growth & Gratitude: Part 3 - CMO Series Podcast Thanksgiving Special By Charlotte Knight Sonali Badul In this special Thanksgiving edition of the CMO Series Podcast, we take a moment to reflect on the incredible mentors and leaders who...
26 Nov, 2024 Thought leadership best practice from a managing partner By Julia Howard Natasha Sandamas Samuel Page Thought leadership is the backbone of legal marketing. In an industry where your expertise is your product, being able to demonstrate the...
25 Nov, 2024 A Season of Gratitude: Part 2 - CMO Series Podcast Thanksgiving Special By Charlotte Knight Sonali Badul In this special episode, we’re joined by a group of incredible leaders from the legal marketing industry who reflect on the mentors and...
21 Nov, 2024 Celebrating Gratitude: Part 1 - CMO Series Podcast Thanksgiving Special By Charlotte Knight Sonali Badul In this special Thanksgiving edition of the CMO Series Podcast, we bring together an inspiring group of legal marketing professionals to...
20 Nov, 2024 CMO Series EP159 - Halina Kochanowicz of IPH on Why Legal Marketing Needs a Shake-Up: Lessons from a CCO By Will Eke Charlotte Knight Sonali Badul Looking beyond the legal marketing industry offers invaluable insights and fresh perspectives that can drive true innovation. In today’s...
19 Nov, 2024 Insights from the LMA New York General Counsel Forum: Building Effective Relationships with General Counsel By Ed Lovatt The LMA New York General Counsel Forum, hosted at Akin Gump, candidly discussed the evolving dynamics between General Counsel (GCs) and...
19 Nov, 2024 CMO Series Digital Masterclass LIVE: Sophie Bowkett of Bird & Bird on Building Infrastructure at Scale and a Bold Market Presence By Charles Cousins Charlotte Knight Samuel Page This week's special episode of the CMO Series Digital Masterclass was recorded live in London where Charles Cousins sat down with Sophie...
19 Nov, 2024 Legal Lift 2024: Win business by playing the long game, keeping in touch is not too hard! By James Barclay Last week, I had the pleasure of attending and sponsoring the Legal Lift event. David Ackert and his team at Pipeline Plus brought...