At our first-ever CMO Series Live conference in New York City this summer, I had the pleasure of attending the first session of the day led by Trish Lilley, Chief Marketing & Business Development Officer, now at Barnes & Thornburg. 

With over 25 years of experience in legal marketing, Trish delivered an insightful masterclass full of practical strategies for CMOs looking to drive transformation and build influence within their firms. 

Trish discussed the importance of diversity within teams and empathy in leadership. We were lucky enough to hear about some of her innovative campaigns and amusing anecdotes that have led to organizational change throughout her incredible career in legal marketing. 

Her insights are a must-watch for any CMO aiming to elevate their impact and drive meaningful change. Watch it now and discover how you can apply these insights to your own role and drive greater impact within your firm.