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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

| 1 minute read

Are we expecting too much from people?

At Passle, one of the things our client success team is responsible for is training and on-boarding Passle users.

It's one of the most vital parts of the process as it's where we try and get as much info about Passle across and set expectations for the months to come.

Dan Connors of Applied Influence Group recently introduced us to Blooms Taxonomy, a framework for categorising educational goals.

1.  Knowledge

2.  Comprehension

3.  Application

4.  Analysis

5.  Synthesis

6.  Evaluation

People through the framework one step at a time. Knowledge must come before Comprehension and so forth. This means that as trainers we must progress with our clients, rather than racing ahead of them.

We start with knowledge - What is Passle? Quickly moving onto Comprehension - What does Passle do? If we don't understand where each individual is on the framework they may never fully progress from one step to the next. The framework has opened my eyes to the fact that I could be expecting too much immediately. Perhaps users are being pushed right to Synthesis and Evaluation before they have grasped Knowledge.

We are now working on a series of training sessions that hopefully will lead users through these steps quickly, but comprehensively. 

Getting these training videos right is very important to the client success team and to Passle. Any and all feedback is welcome from all our wonderful Passlers. How would you like us to cater our training series to you? Please drop me a line at jenna@passle.net

The framework elaborated by Bloom and his collaborators consisted of six major categories: Knowledge, Comprehension, Application, Analysis, Synthesis, and Evaluation. The categories after Knowledge were presented as “skills and abilities,” with the understanding that knowledge was the necessary precondition for putting these skills and abilities into practice.

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Tags

content marketing, b2b marketing, e2e, blooms taxonomy, education