What your Business can Learn from Rugby's "Costliest Mistake"?
I was reading this brilliant article today on rugby and it's "costliest mistake" in it's history. To sum it up it was not embracing...
About Me
Connor Kinnear is a marketer with over 15 years of experience in both B2C and B2B marketing, working in a range of industries and organisations from blue chip companies to tech startups. He has helped launch the SaaS company Passle and is their Chief Marketing Officer and Head of Global Sales.
Connor was ranked 11th in the UK's top B2B Marketing Influencers and in just 3 years has led Passle to be ranked the 7th most influential B2B Marketing brand in the UK. (http://www.onalytica.com/blog/posts/b2b-marketing-top-us-and-uk-influencers-and-brands/)
He coaches mini rugby at both Under 10 and Under 8 level!
Connor Kinnear's Passles
Connor Kinnear's Marketing Mix Up
A Marketeer's View of the Marketing World
Thoughts on Account-Based Marketing
Most Liked
What your Business can Learn from Rugby's "Costliest Mistake"?
I was reading this brilliant article today on rugby and it's "costliest mistake" in it's history. To sum it up it was not embracing...
The Importance of Diversity in Distributed Leadership
Katie Nagy De Nagybaczon from law firm CMS spoke at Passle's second annual Rainmaker event earlier this year in London. Below is...
The London Law Expo - From Small Beginnings to Fast Growing Tech Firm
Back in 2014, after a year or two of writing code, ripping up code, writing new code we finally decided we had a product that we could...
B2B Buyers do 70% of their research online
The piece below in Forbes identifies a dangerous and incorrect assumption - that B2B buyers are less likely to read content online when...
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