This browser is not actively supported anymore. For the best passle experience, we strongly recommend you upgrade your browser.
hero image of people sitting with documents near table

PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

| 1 minute read

Turning busy lawyers into recognised thought leaders - LMA 2020

In two weeks time, the LMA annual conference kicks off virtually. I'm excited to be presenting alongside a brilliant marketer in Linda Orton, Chief Marketing Officer at Alvarez and Marsal.

In the last few years, few firms have adopted expert-led content to the same degree or with the same success as A&M. Linda and I are discussing how to transform thought leadership from a time-consuming hassle into an authentic and easy process for driving engagement with clients and prospects.

Linda brings such a wealth of experience and has genuinely achieved unprecedented results at Alvarez and Marsal, this is a great chance to hear how it's done. 

Join Linda and I on Tuesday, October 20th from 12:40 - 13:10 where we'll explain:

  • How to focus your approach to content around your clients and prospects
  • How to position your firm as the go-to experts in their space
  • How to use content to deepen relationships and win business


Tags

content marketing, b2b marketing, e2e, lma20

Never Miss A Beat

Get B2B Sales and Marketing tips daily, weekly or as soon as they’re written.

Subscribe

No thanks