A website project can be some of the most difficult work professional services marketers will face in their careers, they are risky, cause fiction internally, and often go horribly wrong.
Many of the issues surrounding website projects come from the way firms have traditionally built websites and assembled the technology that powers those websites.
In this podcast, Tom Elgar, Co-Founder of Passle, and Mikkel Keller Stubkjær, Head of Development at Novicell, look at the modern approach to building legal websites and offer a less risky, more agile way to tackle these difficult challenges.