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Every firm’s marketing and business development are built on a foundation of digital infrastructure, but how does a modern,...
PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS
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Every marketing and BD team has a story about a tool that launched with great fanfare and quietly faded six months later. At the LMA...
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I enjoyed this webinar and article from Michelle Calcote King, Reputation Ink and Jordyn Cordner, Strategic Technology Solutions, on what...
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Calibrate’s recent white paper on Am Law 200 marketing and business development functions puts evidence behind a problem many law firm...
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As Managing Partners look ahead to 2026, the range of realistic growth options is narrowing. Some firms will pursue scale through mergers...
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Last Friday, at the closing plenary of the LMA North East Conference, moderated by Matt Plavnick, a standout panel featuring Ryan Cooke,...
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If you are a lawyer in today’s crowded content ecosystem, “thought leadership” isn’t just a buzzword—it’s your chance to build trust and...
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Showing your expertise through thought leadership is powerful. It can lead to new clients, stronger relationships, or unlock your next...
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If there was one unifying message at LMA25, it’s this: business development in the legal industry is no longer a support function, it’s a...
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AI is no longer just a buzzword in the legal sector - it is here, and already having a tangible impact on the industry! Research from the...
Thought leadership is the backbone of legal marketing. In an industry where your expertise is your product, being able to demonstrate the...
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Last week, I had the pleasure of attending and sponsoring the Legal Lift event. David Ackert and his team at Pipeline Plus brought...
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Earlier this year, one of our clients saw the daily number of subscribers to their news digest increase by 250%, so we took note! Passle...
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In today's competitive professional landscape, standing out requires more than just expertise - it demands strategic action. Shannon...
Since watching Phill McGowan and Sadie Baron's presentation at Passle's CMO Series Live event last month, the idea of content franchises...
Passle is the Thought Leadership Platform for Professional Services firms, with workflows that are optimized for their unique needs. The...
