Marketing in professional services firms has become more effective and more central to the strategy at the world's top law, consulting and accounting firms. Today's professional services marketers are working alongside vendors to co-create a wave of new technologies, especially suited to the unique challenges of marketing at services firms.
Announcing the launch of the CMO Series Martech Breakdown
CMO Series Martech Breakdown explores the latest technologies and concepts of professional services marketing. We interview the experts in professional services martech, bringing marketers the knowledge they need to stay ahead of a fast-moving industry.
On this episode, we speak with Mike Chapman, Managing Partner at Indie Ridge about Jamstack, a new, more effective approach to every marketer's most daunting project - the website build.