You prioritize building client relationships, so why not develop professional ones too? Legal marketing events offer the opportunity to gain industry insights and connect with other professionals running into the same issues as you.
We’ve selected six standout legal marketing events from across the UK and USA in 2026, exploring their key themes, what they offer and who they’re best suited to, so you can decide which event is right for you.
Here's a quick overview of the six legal marketing events featured in this guide:
UK Legal Marketing Events
Event | Date | Location | Price (£) | Focus | Invite |
|---|---|---|---|---|---|
| The Lawyer Marketing Leadership Summit | 24th - 25th Sept 2026 | London | Exclusive | Geopolitical Risk, AI & Growth | Yes |
| Law Firm Marketing Summit | 15th Oct 2026 | London | £799 +VAT | Growth, Revenue & Relationships | No |
| Briefing Marketing & BD Leaders | 10th Nov 2026 | London | Not Publicly Disclosed | Marketing & BD Strategy | Yes |
USA Legal Marketing Events
Event | Date | Location | Price ($) | Focus | Invite |
|---|---|---|---|---|---|
| Thomson Reuters CMBDO Forum | 21st - 23rd Jan 2026 | Amelia Island, FL | $3,500 (inc. hotel) | AI & Talent Strategy | No |
| Passle CMO Series Live | 4th June 2026 | New York | $750 + | AI & Leadership & Marketing | No |
| ClioCon | 26th - 27th Oct 2026 | Boston | $1,749 - $1,899 | Legal Tech, AI & Practice Management | No |
Choosing Your Event
With each legal marketing event offering a mix of topics, formats and audiences, the right choice depends on your role and what you want to gain from attending.
Whether you’re looking to explore legal technology or develop your leadership skills, the events in this guide present you with many opportunities to learn and connect with fellow legal marketing professionals.
Event | Location | Best Suited To |
|---|---|---|
The Lawyer Marketing Leadership Summit | London, UK | Senior CMOs and BD leaders wanting peer level strategy debate, not an introduction to the topics. |
Law Firm Marketing Summit | London, UK | Marketing, BD and comms professionals at any level wanting practical, actionable takeaways. |
Briefing Marketing & BD Leaders | London, UK | Senior CMOs and BD Leaders wanting to explore the latest strategies, challenges and opportunities shaping legal marketing. |
Thomson Reuters CMBDO Forum | Amelia Island, FL, USA | Senior marketing and BD Leaders looking to take part in high level discussions with peers from leading law firms. |
Passle CMO Series Live | New York, USA | CMOs and directors of leading law firms wanting peer to peer, C-suite level discussions. |
ClioCon | Boston, USA | Marketing and BD professionals looking for a broader view of legal technology, innovation and the future of legal services. |
A Closer Look At Each Event
The Lawyer Marketing Leadership Summit - Invite only
Dates: 24th - 25th September 2026
Location: London, UK
If you prefer smaller, more candid conversations to packed conference rooms, this is the kind of event where you’ll feel at home. The atmosphere is designed to be intimate, with around 70 senior marketing and BD leaders in the room, giving you more opportunity to properly discuss the challenges you’re facing with people working at a similar level.
Rather than leaving with a notebook full of generic takeaways, you’ll come away with new perspectives on the issues currently shaping legal marketing. From geopolitical and transatlantic trade pressures to where AI genuinely belongs in your team’s strategy. Sessions also look at the neuroscience behind decision-making, giving you ideas you can take back to your firm when thinking about client relationships and business development.
Price: Exclusive
Commercial Pass: £2,499 (regular)/£1,999.20 (early bird)
Law Firm Marketing Summit
Dates: 15th October 2026
Location: London, UK
“An incredibly insightful day with experts discussing key issues faced by marketing and BD teams. A great opportunity to hear fresh perspectives, reflect and discuss ideas with like-minded people.”
- Stuart Smith
This event is a good fit if you want to take a step back and look at the bigger picture of where your marketing and BD functions are heading. The “Engines for Growth” theme runs throughout the program, with sessions covering leadership, business development, client relationships and the changes currently affecting law firms.
You’ll hear directly from senior figures in the industry, while the agenda also gives you plenty to discuss with other professionals. Spending the day here should leave you with practical ideas to take back to your team, as well as a better understanding of how other firms are approaching growth.
Price Breakdown:
Attendee Type | Price |
Law Firms | £799 + VAT |
Suppliers/Tech Companies | £1,795 + VAT |
Group Bookings | Discounted rates available on request |
View the full event agenda and find nearby hotels for your visit.
Briefing Marketing & BD Leaders - Invite only
Dates: 10th November 2026
Location: London, UK
Briefing Marketing & BD Leaders brings together senior marketing and BD professionals to explore some of the key issues currently affecting legal marketing. The program looks at the challenges and opportunities facing firms today, giving you the chance to hear different perspectives from people working across the profession.
One of the things that makes the event different is its emphasis on discussion and sharing rather than simply sitting through presentations. You’ll have the opportunity to connect with peers, discuss the challenges you’re facing and share solutions with other professionals working in similar roles. This makes it particularly useful if you’re looking to test ideas, learn from other firms and take practical approaches back to your own team.
Price: Not publicly disclosed
Thomson Reuters CMBDO Forum
Dates: 21st - 23rd January 2026
Location: Amelia Island, FL
The Thomson Reuters CMBDO Forum brings together senior marketing and BD leaders to explore the issues shaping the legal sector, with AI, client relationships and changing client expectations featuring prominently in the 2026 program.
A particularly interesting discussion at the 2026 Forum looked at how AI could be used to improve client conversations. Rather than replacing the relationship between lawyers and clients, AI can help lawyers prepare by bringing together relevant news, regulatory developments, relationship data and other insights. The idea is to give lawyers a more informed starting point for conversations, while keeping human judgment and relationship-building at the center.
Price: $3,500 (includes 2 nights’ hotel)
Read Thomson Reuters’ 2026 forum recap for further insights into the discussions and themes explored at the event.
Missed this year’s forum? Take a look at next year’s event and register early.
Passle CMO Series Live
Date: 4th June 2026
Location: New York
Next Year's Event: 3rd June 2027
“It was truly top-notch from the content, energetic panelists and wonderful venue. You really hit it out the park.” - Attendee of Passle CMO Series Live 2026
CMO Series Live is a one-day conference brings together senior legal marketing leaders for a day of discussion, networking and insight, with the 2026 program focusing on some of the key issues facing C-suite marketers. With all content delivered by C-suites themselves, this event makes for meaningful conversations and learning.
One new addition for 2026 was the CMO Series Book Swap. Attendees were invited to bring a book they had read and enjoyed, pass it on to another attendee and leave a note explaining what they found useful about it. It’s a simple idea, but one that gives networking a more personal element and allows attendees to share something that has influenced their own careers or everyday work.
Missed this year's event? Passle CMO Series Live 2027 dates have just been announced and tickets will be live soon!
“It was a truly terrific event. The content was very timely and engaging, especially the opening panel on the shifting legal landscape, which I thought was exceptionally well researched and executed.” - Attendee of Passle CMO Series Live 2026
Price: Tickets start at $750
Listen to the CMO Series Podcast special for a closer look at the themes explored at CMO Series Live 2026.
ClioCon
Dates: 26th - 27th October 2026
Location: Boston
“ClioCon is a terrifically well run conference with a production value that's off the charts.” - Brendan Chard
ClioCon offers a broad program covering legal technology, AI, client experience, business growth and the future of legal practice, with content designed for legal professionals across different firm sizes and roles. The event also combines its main program with networking, workshops and opportunities to explore the latest legal technology.
Away from the sessions, one of the more unexpected elements of ClioCon 2026 is its Humane Society puppy lounge. Attendees can take a break from the conference and spend some time with rescued puppies, alongside other wellbeing features such as morning yoga and a sound bath. It’s a small detail, but it adds a more relaxed element to what is otherwise a packed two-day program.
Price Breakdown:
Pass Type | Discounted | Regular |
Attendee Pass | $1,749 | $1,899 |
Legal Vendor Pass | - | $2,499 |
Channel Partner Pass | $1,499 | $1,899 |
Virtual Attendance | Free | Free |
View the full pricing and registration information.
Explore ClioCon to see the full agenda.
Making Your Event Attendance Count
Getting value from a legal marketing event isn’t just about choosing the right sessions. The most useful events are often the ones that continue to influence your work after you’ve left the room.
Before the event: know what you’re looking for
Go beyond simply checking the agenda. Think about the questions you want answered, the challenges you’re currently facing and the areas of your role you’d like to develop. This gives you something to look out for throughout the day and makes it easier to separate genuinely useful insights from information that isn’t relevant to you.
During the event: make the most of the room
Some of the most valuable insights won’t come from the stage. Use breaks, lunches and networking sessions to hear how other professionals are approaching the same challenges. You don’t need to speak to everyone; one useful conversation with someone facing a similar problem could be more valuable than collecting dozens of contacts.
After the event: turn ideas into action
It’s easy to leave an event feeling inspired and then return to your usual routine. Instead, take some time to identify the ideas that could actually make a difference to your work. Share the most relevant takeaways with your team and consider whether there is something you could test, change or explore further.
Keep the conversation going
An event doesn’t have to be a one day experience. If you’ve made useful connections, continue the conversation afterward. Following up on something you discussed, sharing a relevant article or simply checking in can turn a brief interaction into a lasting professional relationship.
The value of an event isn’t measured by how many sessions you attend; it’s what you learn, who you connect with and what you do differently afterward.
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