James Barclay joins Ari Kaplan on the Reinventing Professionals Podcast to discuss why cross-selling is important for law firms, how CrossPitch AI differs from traditional KM/experience-management tools, the benefits of integrating laterals and other attorneys into the cross-selling process, and where thought leadership creates the most leverage for cross-selling.
| less than a minute read
The Connection Between Thought Leadership and Cross-Selling in Law Firms via Reinventing Professionals
Get in touch
Get in touch
/Passle/53d0c8edb00e7e0540c9b34b/MediaLibrary/Images/2025-06-24-15-50-59-531-685ac963d81bf11b7522dd8e.png)
As a long-time partner to professional services firms, we’ve seen more need for firms of all sizes to improve the way they cross-sell. In...
Latest Insights
/Passle/53d0c8edb00e7e0540c9b34b/MediaLibrary/Images/2026-03-11-12-21-53-970-69b15e61aa0cefc7145a247d.png)
/Passle/53d0c8edb00e7e0540c9b34b/SearchServiceImages/2026-03-06-17-25-08-513-69ab0df49855a8beba72b8b5.jpg)
/Passle/53d0c8edb00e7e0540c9b34b/MediaLibrary/Images/2026-03-05-11-30-48-898-69a969685567110542b7721a.jpg)
/Passle/53d0c8edb00e7e0540c9b34b/MediaLibrary/Images/2026-03-04-13-03-49-406-69a82db53b412c54be32023c.jpg)
