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| 1 minute read

Planting Trees with Thought Leadership & Passle 🌳🌲🌎

Midway through 2022, Passle partnered with the charity: One Tree Planted to provide a unique incentive for publishing thought leadership. During Passle launches, users of the Passle platform can now choose to incentivise the creation of thought leadership through tree planning.

The more successful your thought leadership program, the more carbon footprint you generate. Therefore, in the most simple format, as your firm uses Passle to create more content, we will plant MORE TREES! 

Already, we are nearing the 1,000 trees planted milestone supporting projects in the following locations: 

  • Africa, 
  • Costa Rica.
  • Mexico, 
  • North America - Longleaf Pine Restoration, 
  • Romania.

As Professional Services firms continue to grow their digital marketing efforts & online capabilities, we have been mindful that such activities leave a carbon footprint (web pages, social postings, email alerts, engagements & views all contributing). 

Recognising that a growing number of Passle clients have pledged to reach carbon neutrality, we have partnered with One Tree Planted to help offset the impact of running a thought leadership program.

If you would like to read more about the brilliant list of projects that One Tree Planted supports, you can learn more from this link here.


carbon neutrality, esg, thought leadership, content marketing, leadership, e2e, professional services, marketing