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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

50 results for: thought leadership
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6 years ago we sat down at Passle and made a commitment to our clients by founding our Client Success Team & Program. Our goals were to...
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Most firms make thought leadership harder than it needs to be. Before law firms had heard of a CRM, relationship management was...
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Reading Deloitte's 2022 Global Marketing Trends publication, it's clear that the macro trends impacting B2C organizations are taking...
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12 minutes... that was the length of time it took me to get from London Liverpool Street Station to Paddington Station on the Elizabeth...
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Having been involved with hundreds of thought leadership programmes, we've picked out our top tips for making your approval process a...
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Each year, LinkedIn and PR consultancy giants Edelman publish their Thought Leadership Impact Study. This year is the fourth in a series...
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Firms that sell their knowledge as services are uniquely placed to market themselves with thought leadership. In no other industry can...
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Every year we conduct our legal thought leadership report into how the top law firms in the US and the UK compare for thought leadership....
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Over the last few years, I've had the pleasure of working with experts from the worlds top professional services firms. We've been seeing...
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At Passle we're in a privileged position to see how the worlds leading professional services firms approach thought leadership. Cam...
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The core challenge marketers and business development professionals face is taking a new client from a place where they know nothing...
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When promoting your content programme and trying to identify fee-earners to get involved, the following question should be your starting...
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Once you have the right people involved in your thought leadership initiative - it's time to make a plan. At Passle, we've seen thought...
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Whether you are building your brand or trying to drive conversations with clients, demonstrating your knowledge is critical for...
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Grant Rawlinson and Tom Williams opened last weeks webinar asking us all the question - What is VUCA? I will be honest, it is an acronym...
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We had the pleasure of co-hosting an event with Lexology yesterday. The keynote presentation was an interview with Anthony Rosen, Legal...