27 Jun, 2024 What is Passle? By Adam Elgar Passle is the Thought Leadership Platform for Professional Services firms, with workflows that are optimized for their unique needs. The...
29 Jun, 2023 CMO Series Live 2023: Photos and Commentary By Gaya Gajewska Ruth Nossek Abigail Taylor Earlier this month, we hosted our inaugural CMO Series Live event at The Brewery in London, with over 200 clients, guests, and partners. ...
14 Nov, 2022 Turning Attorneys into Recognized Thought Leaders #LMANE2022 By Yasmin Zand Adam Elgar When Julia Bennett joined Brown Rudnick as CMO, she put together a marketing plan for her firm's senior leadership with the idea that she...
10 Nov, 2022 The Law Firm Website of the Future #LMANE2022 By Freddy Dobinson Adam Elgar We had a superb time at the brilliantly organized LMA Northeast Regional Conference last week. One session that stood out amongst the...
14 Oct, 2022 LMA Mid-Atlantic - Reed Smith Case Study: How to launch a new ESG Practice By James Barclay Yesterday, it was so refreshing to attend a jam-packed day of networking and enlightening sessions at the LMA Mid-Atlantic Region...
07 Sep, 2022 Passle as an Associate: What's in it for me? By Yasmin Zand Freddy Dobinson For any lawyer, thought leadership is an effective way to build your profile online that accurately demonstrates your knowledge and...
02 Aug, 2022 Reimagining Client Success - Case Study: Taylor English Duma LLP By Freddy Dobinson 6 years ago we sat down at Passle and made a commitment to our clients by founding our Client Success Team & Program. Our goals were to...
25 Jul, 2022 The future of Content Marketing in professional services(?) By Samuel Page The world of content marketing is amazing. During some research for our upcoming Digital Performance Index, I came across this reality...
19 Jul, 2022 CMO Series EP52 - Erin Dimry of DLA Piper on growth, mentoring, and the role of the CMO By Samuel Page Alistair Bone Growth, mentorship and developing the team is arguably one of the most important roles of the CMO in a firm. Someone who has experience...
01 Jul, 2022 How to host an EPIC Event: Summary from the Marketing Leadership Dinner in Chicago By Freddy Dobinson Had an amazing time at Marketing Leadership Dinner in Chicago hosted by Peppermint Technology this week. It was great to connect with...
16 May, 2022 Doing More With Less By Ed Lovatt A little over a week ago I joined a fantastic webinar hosted by Chris Fritsch and Stefanie Marrone, the full title of the webinar was...
09 May, 2022 Using gamification to drive business development By Ruth Nossek We have been using gamification at Passle for many years now, with great results. We take new clients through a ‘Proof of Value’ stage to...
03 May, 2022 The Rise of ‘S’ in ESG By Charlotte Knight Charles Cousins The Passle team were excited to attend PSMG’s recent annual conference focusing on the topic on every law firm’s lips right now:...
27 Apr, 2022 McKinsey leading the way. By Adam Elgar I have never been to a McKinsey office, nor have I worked professionally with their consultants. Yet they are a phenomenally strong brand...
30 Mar, 2022 LMA 2022: How to Strategically Grow Your Client Base Using CRM By Ed Lovatt Exactly one week ago at the Legal Marketing Association Conference in Las Vegas I sat in on a brilliant session that included some...
11 Jan, 2022 LISI Presents: Three Things We Learned in 2021 By Passle Last week, I spent part of my Thursday afternoon attending the “Three Things We Learned in 2021” live webinar presented by some of the...