PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

I had the pleasure of creating a podcast with the fabulous Alex Reid, to learn about what his first few months have been like since...

In this episode of the podcast, Will Eke is joined by Alessandra Almedia Jones, Director of Marketing at Baker McKenzie.  Will and...

When you're a busy professional it can be tricky to find the time to sit down and create a piece of content. But, getting out an expert...

US law firm Michal Best is doing a great job helping its clients succeed. I have been working with their Business Development and...

With the increase in remote working, digital marketing has never been more important for law firms. However, the million-dollar question...

Following on from Part 1, the PM forum has been running a virtual mentoring session for marketers in professional services looking to...

Now I am exactly as the title suggests, a complete beginner and novice when it comes to the world of trade secrets, IP and patents and so...

2020 was a transformational year for thought leadership in professional services. With all the confusion and changes in the industry...

Professional services firms are not like other companies. Their markets are crowded and highly competitive, they are usually owned by...

We often end up in conversations with professionals at law firms, accountancy companies, and consultancies around what content they...

For many legal and professional services becoming a trusted advisor to clients is the holy grail. But, actually, on an individual level,...

Each year at Passle we publish our annual UK Legal Thought Leadership Index. Throughout the report, we measure and benchmark the...

The PM forum has been running a virtual mentoring session for marketers in professional services looking to climb the ladder, build...

I recently spoke with Guy Alvarez, Founder and CEO of Good2bSocial on his Legal Marketing 2.0 podcast. We discussed the common pitfalls...