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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

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Brian Gribben is the Director of Business Development at Olswang, with extensive marketing and business development experience within...
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The EU's General Data Protection Regulation which is coming into force next year is a huge opportunity for Content Marketers. A very...
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Last week I registered for Reading Half Marathon. Having run this event for the last 4 years, I thought it's a good opportunity to...
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It's the buzzword on most marketers' lips, but how does one, as a business, effectively comply with GDPR and the EU ePrivacy...
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Well to qualify my title, what you know is not boring to the people who are most important to you and your business niche. ...
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Remember studying economics and learning about the multiplier effect? If you did not this video is a great visual demonstration and there...
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If you prefer digesting information visually, the video below covers the same point!It goes without saying that the ideal Passle post...
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Grumpiness around the new LinkedIn interface is nothing new – advanced search has received the bulk of the complaints (it’s still there)....
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My meme count on an average day is probably upwards of 20. Up until now, they've just appeared when I'm scrolling through feeds on...
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Often when our brainy, busy clients first discuss blogging they will refer to a famous example in their particular field. So maybe Joe...
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Last week, my colleagues Tom Elgar and David Kirk attended the RSA conference in San Francisco. For those who don't know, the RSA...
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It does not take a mind reader to know that some of the most important things for your customers are 1) speedy service; 2) polite...
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Very much the talk of the town, Snap's upcoming IPO at ~$20b is looking like a big ask to me. Especially in comparison to Facebook's IPO...
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Titles: they're either your worst enemy or a forgettable wallflower when you're creating content. Yet, while they are an important key to...
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Handshakes are simple.  We got taught how to shake hands at school - eye contact, greeting and a firm (but not crushing) shake of the...
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Influencer marketing has been a hot topic for a few years now. While most of the publicity has been dedicated to high profile campaigns...