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LMA Boston’s “Hear From the Lawyers” panel, moderated by Jenna Fraser (Barnes & Thornburg) with the Partners Laurie Berlingame (Morse)...
PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS
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At LMA Mid-Atlantic's Winter Social in Washington DC, five CMOs discussed growth and how they can help drive it in 2026. Their takeaway?...
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"Never let the customer go down the street to another store—he might find they sell the same thing there and not come back."Mike...
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Our latest sprint is named after that well-known cocktail, ‘Mojito’. In this sprint, we focused on developing our new ‘Follow’ feature...
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Driving business development in a mid-sized regional firm is rarely about large budgets. It’s about sharp strategy, creativity and the...
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Authored by Rohan Massey, Managing Partner of Ropes & Gray’s London office and Tom Elgar, co-founder of Passle for Bloomberg Law. Every...
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For this year’s Thanksgiving edition of the CMO Series Podcast, we bring together an outstanding group of legal marketing leaders to...
After tackling structural and cultural hurdles in Chicago, the CMO Series Live roadshow moved to New York to deliver a practical roadmap...
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Marketing leaders at Quinn Emanuel, Akin, Barnes & Thornburg and Boies Schiller offered tips on cross-selling and how they encourage and...
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If you’re a law firm marketer, you know the pressure of balancing attorney demands, limited resources, and the need to stay genuinely...
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Collaboration and cross-selling remains are rising up the priority list for managing partners and CMOs across the legal industry. But...
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After an energizing conversation in Chicago, the CMO Series Live roadshow continued in New York, where the focus again turned to one of...
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Cross-selling has been talked about for decades, yet very few firms feel they have really cracked the nut. That tension between the...
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This final panel effectively stitched the theme of the day's workshops together. Shourik Chatterjee (Future Gazing 2045), Amit Champaneri...
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Panel highlights with Sam Stamp, Nick Condon, Verity Jackson‑Grant, moderated by Owen Williams The room came for tips and the panel...
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Helena Samaha didn’t give another “AI is coming” talk. She zoomed out from a global network of 150+ independent firms and asked a tougher...
