28 Feb, 2023 CMO Series EP81 - Morgan Horvitz of Galloway on gaining attorney engagement in key marketing and BD programs By Charlotte Knight Ed Lovatt Gaining trust with your firm’s key stakeholders is key to successful marketing and business development. But engaging attorneys in your...
27 Feb, 2023 If you are not a fee earner at a law firm should you create content? By James Barclay Law firms are divided. There are the fee earners - the lawyers - and the fee enablers - those that make it possible for the lawyers to...
21 Feb, 2023 CMO Series EP80 - Anna Hedgepeth of Cranfill Sumner on her personal story about leading change management within a legal BD and marketing team By Charlotte Knight Alistair Bone Marketing and business development professionals are often considered change agents. Shifts in technologies and industries present...
14 Feb, 2023 #FollowFriday Conference - empowering women to be better leaders, mentors, colleagues and friends By Ed Lovatt With International Women's Day right around the corner I wanted to highlight the fantastic initiative that a friend and partner of Passle...
14 Feb, 2023 CMO Series EP79 - Laura Toledo of Nilan Johnson Lewis on Embedding Diversity, Equity and Inclusion in law firm culture By Charlotte Knight Alistair Bone Diversity, Equity and Inclusion. Most law firms have a working group or committee in place to create, communicate and manage their DEI...
13 Feb, 2023 The Thomson Reuters Marketing Partner Forum 2023 By Eugene McCormick Connor Kinnear The week before last, my colleagues and I were lucky enough to attend the Thomson Reuters Marketing Partners Forum in Terranea,...
07 Feb, 2023 CMO Series EP78 - Powers Tanis of McAngus Goudelock & Courie on culture, communication and the role of marketing By Charlotte Knight Alistair Bone Law firm culture. Articulating it isn’t easy, but it impacts all aspects of the firm, from recruitment, retention and employee experience...
01 Feb, 2023 ChatGPT & Passle: Calling on Curious Minds! By Freddy Dobinson We have an exciting opportunity for you if you would like to be involved in our AI beta testing group. This will give you access to the...