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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

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Last week I attended a fantastic session at the virtual LMA Conference where Passle's Connor Kinnear was joined by Linda Orton, CMO at...
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Expertise and knowledge are what differentiate Professional Services firms. No matter how large or small the problem, the first choice...
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There is no doubt that digital transformation has accelerated over the last 6 months within law firms.  At the Virtual Legal Marketing...
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If you are in legal marketing or have an ambition to be a legal marketeer in 2021 the video below is a must-watch.  Here at Passle, we...
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This week saw the return of the Legal Marketing Association's Annual Conference - normally a throng of busy 'fee-enablers' networking,...
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All great work is built on the foundation of great relationships. As suppliers of services, balanced and beneficial relationships are not...
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Reaching your target audience with content has always been a challenge. If you’ve been tuning into this post series you’ve already seen...
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To be indispensable at work is a great goal at the best of times. We are not in the best of times.  Here is the list I have been thinking...
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For many legal and professional services becoming a trusted advisor to clients is the holy grail. But, actually, on an individual level,...
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On this episode of Professional Services Growth Live, our live Q&A is joined by Sarah Strachan, an expert in data and analytics for...
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Mark Suster gave a webinar shortly after the start of the Pandemic where he spoke about the ways that the crisis would affect businesses...
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Join us for a live Q&A, where we discuss all things business development and marketing within professional services, taking questions...
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Both leading analysts Gartner CEB (below) and Forrester have found that the buyers' journey has substantially changed prior to contacting...
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The 8th October 2020 is World Octopus day and it is a day of awareness rather than celebration.  This is sadly due to the fact that...
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In two weeks time, the LMA annual conference kicks off virtually. I'm excited to be presenting alongside a brilliant marketer in Linda...
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I wrote this post a few years ago and thought it was worth a revisit on the back of a few conversations I have had in the last week or...