Jun 29, 2023 How to make a website redesign project a success for your firm By Will Eke Julia Howard Another week and another successful Passle CMO Series event with some brilliant speakers and content. I had the pleasure of attending...
Jun 29, 2023 CMO Series EP100 - Celebrating 100 episodes and exploring the future of professional services marketing By Charlotte Knight Welcome to a milestone episode of the CMO Series Podcast. We're pulling out all the stops to celebrate our 100th episode by taking a look...
Jun 29, 2023 CMO Series Live 2023: Photos and Commentary By Gaya Gajewska Ruth Nossek Abigail Taylor Earlier this month, we hosted our inaugural CMO Series Live event at The Brewery in London, with over 200 clients, guests, and partners. ...
Jun 27, 2023 CMO Series Live: How to Successfully Build a Website at Enterprise Scale - Ankura's Journey By Alistair Bone Last week Passle hosted the inaugural CMO Series Live Conference. The keynote speech was hosted by my colleague Alistair Bone, joined by...
Jun 23, 2023 Macfarlanes' experience adopting Passle By Sarah Strachan Samuel Page The Lawyer Awards named Macfarlanes as the "City Law Firm of The Year for 2023". The firm operates offices in the UK and EU where they...
Jun 23, 2023 CMO Series Live: Behind the Scenes of a Digital-First Business By Alistair Bone In an ever-shifting world, what does it mean to be a digital-first business? Well last week at the inaugural CMO Series Live Conference,...
Jun 23, 2023 SE-Solicitors Build Digital Presence with Passle By Samuel Page SE-Solicitors are a specialist law firm with offices in Bicester, Banbury, and Brackley. In October 2021, SE-Solicitors began adopting...
Jun 22, 2023 CMO Series Live: The Story Of A Successful Rebrand By Will Eke I was fortunate enough to attend a great session hosted by my colleague Charles Cousins at our inaugural CMO Series Live event in London...
Jun 20, 2023 CMO Series EP99 - Behind the Scenes of a Legal Rebrand with Erica Roman of Cole Schotz By Charlotte Knight Charles Cousins Rebrands. They can be some of the most exciting and challenging projects a legal marketer can take on. On today’s episode of the CMO...
Jun 17, 2023 Understanding Composable Architecture: What You Should Know for Website Development By James Barclay For digital decision-makers, the pace of change can be intensely fast. Whether your firm is facing radical new customer demands, a merger...
Jun 14, 2023 CMO Series REPRESENTS - Born This Way: Roy Sexton of Clark Hill on Inclusion, Community and the Role of Leadership By Charlotte Knight Yasmin Zand On this episode of CMO Series REPRESENTS, Yasmin Zand is lucky enough to sit down with Roy Sexton, Director of Marketing at Clark Hill...
Jun 13, 2023 CMO Series EP98 - Suzie Williams of McMillan on The Client Experience & Differentiating the Firm's Brand By Charlotte Knight Charles Cousins It’s often challenging to fully illustrate what differentiates a law firm to the market. Being able to articulate the unique value a firm...
Jun 08, 2023 What is composable architecture & why does it matter for professional services firms? By Samuel Page Marketing is an increasingly central driver of the growth and success of professional services firms. This is pushing firms to rethink...
Jun 06, 2023 Is your website a Doll's house or a Lego castle? By Tom Elgar If you imagine a doll's house what do you see? Quite likely it is a very lovely, if traditional, home fitted with charming, tiny...
Jun 06, 2023 CMO Series EP97 - Jennifer O'Donnell of Segal McCambridge on Walking in the Shoes of a New Legal CMO By Charlotte Knight Alistair Bone The first few days, weeks, and months as a legal CMO are critical in establishing yourself in the business, assessing what is needed in...