6/29/2022 12:55:24 PM Eminence Gap - the difference between where your firm is and where it should be. By Samuel Page There is an extraordinary amount of knowledge, expertise and capability sitting in the minds of the professionals at top firms. When...
6/28/2022 3:40:37 PM Building A Successful Thought Leadership Program- Owned By Your Attorneys. By Will Eke In New York last Thursday, we had the pleasure and opportunity at Passle, to facilitate an intimate event with 20 CMOs and senior BD folk...
6/28/2022 11:11:19 AM CMO Series EP48 - Katie Cramond of McDermott Will & Emery on thinking internationally - a route to law firm growth By Charlotte Knight Charles Cousins International expansion has been on the cards for several law firms in recent years, but few firms manage to truly think globally when it...
6/23/2022 12:12:24 PM 6 of The Best Professional Services Marketing Podcasts By Samuel Page Professional services marketing is undergoing a transformation. As law firms, accountancies and consultancies come to better realise the...
6/22/2022 4:11:49 PM Standing with Pride By Sarah Marwood On a personal level, June is an important month. Not only is it Pride Month, but for me it marks three years of being in a same sex...
6/22/2022 1:01:08 PM CMO Series EP47 - Kate Pearch of Morris, Manning & Martin, LLP on being an agent for change as a legal Marketing & BD professional By Charlotte Knight Alistair Bone Law firms are notoriously governed by precedent and what has come before. So how do you approach managing multiple different stakeholders...
6/21/2022 12:39:08 PM Passle Hero Spotlight Series - Linda Orton on how to grow law, consulting & accounting firms By Samuel Page As competition increases, fees come under closer scrutiny and markets look toward a challenging period, professional services firms may...
6/21/2022 11:08:45 AM Passle's New CMS Integration By Tom Elgar Samuel Page Content created on Passle used to sit as part of part of a built for purpose content hub powered by the Passle platform. In the last few...
6/17/2022 12:29:44 PM Implementing a New CRM for Improved Business Development By James Barclay For law firms looking to improve their business relationships while also grow their business, they need to modernize their technology and...
6/16/2022 8:25:21 AM CMO Series EP46 - Dave Southern on driving legal BD with client-based collaboration By Charlotte Knight It’s well documented that better client-based collaboration can boost legal business development results and build stronger, lasting...
6/15/2022 9:48:51 PM The Lawyer Marketing Leadership Summit: Differentiating between law and firm brands By Tom Elgar Differentiating legal brands is well understood to be really hard to do. Of course, you have a great culture. Of course, you are...
6/15/2022 3:07:39 PM The Lawyer Marketing Leadership Summit 2022: How to communicate the value of Marketing & BD By Alistair Bone Samuel Page Although Marketing and Business Development functions have begun to take a more prominent role in the strategy of professional services...
6/14/2022 1:58:49 PM The Lawyer Marketing Leadership Summit 2022: Employer brand & winning the war on talent By Charles Cousins Samuel Page With so many professional services firms facing talent shortages in all departments, we were looking forward to the final session of The...
6/14/2022 11:56:15 AM CMO Series EP45 - Amanda Schneider of Epstein Becker Green on motivating and developing talent as the future of work evolves By Charlotte Knight As the world of work evolves, law firms face unique challenges when it comes to retaining and motivating their talent. Someone...
6/14/2022 9:28:48 AM The Lawyer Marketing Leadership Summit 2022: Preparing firms for volatility and opportunity - What can M&BD teams do? By Charles Cousins Samuel Page The Lawyer Marketing Leadership Summit 2022 kicked off with an insightful Keynote from Sarah Walker-Smith, CEO of Ampa, a group of legal...
6/13/2022 12:12:03 PM The Lawyer Marketing Leadership Summit 2022: Where Do Marketing & BD Fit Into ESG? By Will Eke I recently had the pleasure of attending the 2022 Lawyer Marketing Leadership Summit. One of the stand-out sessions was around the...