6/28/2021 4:59:20 PM Feel like a fraud writing content? A little courage and lots of feedback will help... By James Barclay I was amazed this week to hear from two of my clients that they were struck by a real fear when asked to publish their insights online. I...
6/24/2021 2:35:28 PM Post-Pandemic: What does the future of events look like? By Natasha Sandamas Yesterday I was lucky enough to attend the LMA New York: Planning In-Person Events Post-Pandemic webinar hosted by Legal Marketing...
6/17/2021 4:58:47 PM How & Why Some Law Firms Are Growing Faster Than Others. By Will Eke I recently stumbled upon a great online webinar showcasing some research from Hinge based on their 'High Growth Study' for law firms. ...
6/17/2021 3:31:32 PM The Legal Sales and Services Conference 2021: A few key talking points By Eugene McCormick Passle co-sponsored the LSSO Conference last week, an event which brought together a selection of experts from across the legal, sales...
6/17/2021 6:42:37 AM How Thought Leaders Can Make the Most of LinkedIn's 'Creator Mode' By Passle Recently, LinkedIn launched a new profile feature on their platform, 'Creator Mode', which allows 'regular' users to become 'LinkedIn...
6/16/2021 5:05:16 PM Passle Podcast EP 28 - Kimberley Rennick on the purpose and direction of marketing in 2021 By Eugene McCormick Samuel Page In this episode of the podcast, Eugene McCormick is joined by Kimberley Rennick, Chief Marketing & Business Development Officer for the...
6/16/2021 11:56:47 AM How to transform your firm's thought leadership and drive revenue through expertise By Samuel Page Eugene McCormick The knowledge of the fee earners in a professional services firm is incredibly valuable to clients and prospects, yet that value is no...
6/15/2021 12:00:00 AM CMO Series Podcast EP 7 - Eva Wisnik on the state of the talent market in Professional Services Marketing & Business Development By Samuel Page In this episode of the CMO series, Sam Page is joined by Eva Wisnik, Author & Founder of Wisnik Career Enterprises (www.wisnik.com) to...
6/11/2021 9:39:27 AM How to drive engagement - Best practice for client relationship management By Charles Cousins We are well over a year into working in a predominantly virtual set up and as waves of Zoom fatigue and virtual event overload come and...
6/10/2021 9:18:18 PM Shifting BD & Marketing Efforts to Digital By Charles Cousins It was a pleasure to listen to a panel discussion on 'the art and science behind marketing' featuring Joy Price (Head of Digital...
6/10/2021 1:15:40 PM How growth leaders in professional services are building winning teams By Alistair Bone Samuel Page The events of last year drove more professionals in the marketing and business development space to work from home, but they also drove...
6/9/2021 1:21:36 PM How to ensure your content is driving engagement from the people that matter By Samuel Page Will Eke We've seen an explosion in professional services content in the last few years. More and more firms now see demonstrating their expertise...
6/9/2021 11:31:30 AM How firms should contribute to the ESG initiatives of their clients and prospective clients. By Samuel Page Alistair Bone Professional services suppliers are not used to thinking about themselves as part of the supply chain. With more firms recognising the...
6/8/2021 2:17:25 PM Customer-Centric Marketing: 2 Ways to Generate Long-Term Customer Engagement By Passle The dynamic between businesses and their customers has changed. Firms need to build on their existing brand foundations in order to...
6/7/2021 5:42:06 PM Practice makes Permanent By Adam Elgar There seem to be three types of people when it comes to establishing desirable behaviours. There are Those who are entirely uninterested...
6/7/2021 1:21:33 PM The Top 10 UK Law Firms by Number of LinkedIn Followers By Connor Kinnear The team here at Passle recently published our annual UK Legal Thought Leadership Index. There are a number of measurements throughout...