Examples of great content from Passle clients
There are some amazing firms using Passle to showcase their expertise. Below I take a sample of a few posts from across the Passle...
Professional Services Business Development and Marketing Insights
Contributors
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Co-Founder -
VP Sales -
Client Success Consultant -
Client Success Consultant -
Business Development Director -
CMO -
Vice President - Sales -
Client Success Director -
Lead UI/UX Designer -
Head of People, Talent and HR -
Head of Client Success -
Client Experience & Community Manager -
CTO -
Client Success Consultant -
Head of Product Design & UX -
Marketing Director
-
Senior Client Success Consultant -
Client Technical Support -
Co-founder -
SVP Sales
About
Empower your Experts and Grow your Business - Sales and Marketing Insights
Contact
- Passle Limited 263 Banbury Road 1-4 Suffolk House
- 01865366050
- requestademo@passle.net
- home.passle.net
Statistics
| Posts: | 2117 | |
| Reposts: | 0 |
Expert To Expert Marketing Archive
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Passle Pod Episode 9 - What it's like to work in sales at Passle
Our fantastic Marketing Director Sam Page sat down with Will Eke to talk about his first year in Sales at Passle.
We look at what it's...
Bridging the Gap between your Online & In-Person Customer Experience
The way you market online should aim to replicate what your successful client-meetings look like. Ultimately you want to deliver a...
Everyone claims to be Innovative, but what is Innovation in Professional Services?
I was lucky enough to attend the PM Annual Conference yesterday and Christie Guimond (Co-founder of She Breaks the Law) gave a...
Corporate Finance as a Service
The shift to buying sophisticated Professional Services entirely online just took a significant step forward. Paro is a marketplace for...
Marketing & BD, Is The Grass Greener Outside Of The Top 20 Law Firms?
After being thoroughly drenched no less than 3 times before I had even started my day in the office yesterday, I was delighted to be able...
What I learned from starting a B2B podcast
At the start of this year, we decided to add another string to our content marketing bow here at Passle and launch a podcast.
We did this...
"Trusted advisers first, lawyers second": the changing nature of the law firm - client relationship
I was sat with a client last week who talked about their changing brand and social media policies, along with how they want their team to...
Coaching Experts - The Dunning-Kruger Effect
Two psychologists, David Dunning and Justin Kruger observed that people that lack knowledge and experience tend to overestimate their...
Growth Mindset - how it can help you with your online presence
This morning in our regular coaching session with Tom Frearson we were shown the video below of Carol Dweck's Ted Talk explaining...
Great content marketing is about teaching
It is very easy when you become very expert in a particular field, to only see the world from your position of knowledge. Indeed, it is...
How to Deal With Hate on Social Media: Don't Feed the Trolls
If you have spent any amount of time on social media, you'll have heard of trolls.
Trolls are accounts that deliberately start...
Leveraging Whole Brain Thinking to connect with your client better
Last week I had the pleasure of attending the Blunnell Idea Group Business Development Course in Atlanta.
The starting point for the...
Successful employee advocacy - Help your people understand "Why?" and enable them to create content
It can be a big challenge to introduce an employee advocacy programme to your organisation, especially for the Marketing and...
Mastering Resilience: The Rise of Workplace Wellbeing
This week's PM Forum London event saw Liam Terry, Partner at Pinsent Masons, and Sarah Thum-Bonanno, Business Psychologist at The...
A Passel of Possums
One of the lovely things about having kids is teaching them interesting stuff. And one of those things is Collective Nouns.
An...
The post-sale handover: A nightmare experience and how to avoid it
I write this in a frustrated tone after having spent the weekend moving into my new house in London. Without getting into the details, as...
More people read your LinkedIn posts than you think
There's an interesting rule of thumb that is useful for understanding the reach of a post on a social network like LinkedIn or...
Struggling for consistency with writing content? Give yourself a trigger.
Last night I was talking with one of our Passle users, a really nice guy called Tom Frearsome, who also helps us with our fitness and...
B2B Buyers do 70% of their research online
The piece below in Forbes identifies a dangerous and incorrect assumption - that B2B buyers are less likely to read content online when...
Passle Podcast - Benjamin White of Crafty Counsel on communicating with in-house counsel.
Communicating with in-house lawyers is an important requirement for any law firm. During this podcast, we had the pleasure of discussing...
The marketer's blueprint for building the personal brand of fee earners.
As the Passle team continues to rapidly grow, so does the need for a bit of extra space. Our team headed off this morning to check out...
Performing under pressure - A lesson from sport
My former teammates at Great Britain Rowing have just returned from what is arguably one of the toughest regattas of the 4-year Olympic...
Three steps to a simpler and more powerful marketing calendar.
A content calendar is a powerful thing. It keeps you accountable, takes away uncertainty about what you are doing and is a good way of...
Merck lets go 2,000 sales reps as buyer's behaviours have changed
For a pharmaceutics giant like Merck to let go 2,000 sales reps is a huge shift away from their traditional in-person sales model and...
How to use TYPOGRAPHY to make your PowerPoint presentation look less rubbish?
In the previous article, we have explored how to use whitespace to improve your PowerPoint presentations. Let's now focus on typography,...
Politics and the English Language: Orwell's tips to communicate effectively
There is a lot to be said at the moment around how public figures are communicating and the manner in which they use language to blur...
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