The report released today by The CII, Konsileo and PKF considers the future of broking. The conclusion is similar to that of other...
PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS
Given that the brand of the firm and the brand of the individual are so interlinked in Professional Services, the individual lawyers...
HTTPS is a far more secure option for hosting your content than HTTP. The latter has remained popular due to its inherent simplicity and...
My clients often ask 'what should I write about' when it comes to showcasing what they know. In the HBR article below Albert Einstein...
We are delighted to be joining InsTech London on 24th April. The event will be presenting some of the leading companies using social...
Social selling, social engagement etc. are big buzzwords, but as a colleague pointed out today, there are a million and one different...
Account-based marketing is becoming a growing practice in B2B firms and can be defined as the alignment of resources with the objective...
Last week I had the pleasure to attend an AIG seminar. AIG are a group of elite influencers from the British military and estimate there...
Links trump traffic when it comes to search engines. Dixon Jones at Majestic shared great tips on getting better backlinks and therefore...
This morning I am in Birmingham at Digital Enterprise Fest. Paul Lewis, B2B Social Selling Lead at Pitney Bowes is sharing his 8 steps...
I am at the Digital Enterprise Fest in Birmingham today, listening to Paul Lewis at Pitney Bowes discuss social selling. Lewis sensibly...
The Chief of United Airlines Oscar Munoz has provided us all a masterclass in the way not to apologise. You will by now have seen the...
Earlier this month, I shared a link to a podcast in which I asked Mike Reader 5 questions on business strategy and content marketing. You...
Quite a startling statistic from Kissmetrics which begs the question, if 96 of every 100 people coming to your website are seeking...
On a flight over to the US I sat with my colleagues Connor and David and mainly listened as they put together a plan on how we could get...
Nice to see us featured in this LMA round-up of content marketing tips for lawyers - technology is indeed your friend! Thank you to Susan...
