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PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

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I was as angry as the other 120k people who signed a petition this week against the cancellation of recipes from the BBC website (mainly...
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I enjoyed this post by Jason Quey which echoes many of my own feelings. Clients are often asking us for tips to create the optimal Passle...
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Last week, I wrote about how the reach of content was declining as the UK Spring Bank Holiday and US Memorial Day approached. We had...
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Lots of content I read on B2B company websites bores me to tears. It all makes everyone sound the same. The USPs all seem to lack any...
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We have a Public Holiday here in Britain this weekend which (this being Britain) has opened the doors to endless conversations about the...
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As technology continues to improve we find ourselves with an abundance of content. This in part is driven by the glut of different...
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There have been some exciting changes to Passle's newsletter generator in this last release. We've created an "internal" version which is...
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It was my eldest kid's 7th birthday party at the weekend which I had agreed could end in a mass water fight, adult versus the kids! We...
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Doug Mackay is the Managing Director at Collingwood, I decided to ask him a few questions on content marketing and the...
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"Bill Gates. What a nice chap! Did you know he made the largest ever charitable donation to develop and distribute vaccines for...
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I absolutely love this new campaign from Radiocentre. We have been talking about personalised content for a good 4/5 years now, but...
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For those of you who don't know, Casey Neistat is a producer, social media celebrity, and co-founder of the tech company Beme.Since March...
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Click through to download the full report (which includes the top 10 performers) or read the key findings in the infographic below. You...
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As many of you know, I'm a bit of a Buffer evangelist. Buffer, for those not in the know, is a social media management tool. I think it...
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Video marketing will no doubt boost your results, be it client testimony, product demonstration or to event promotion. It enhances the...
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Personal Authority is essentially a new badge for the brand of the individual and, as this article points out, it is becoming...