PROFESSIONAL SERVICES BUSINESS DEVELOPMENT AND MARKETING INSIGHTS

Last Thursday I attended the PM forum's first-ever virtual annual conference and it was a resounding success from speakers and content...

With more and more target audiences for Professional Services firms active on social media like LinkedIn and Twitter, we sat down with...

I tuned in to a very interesting virtual talk yesterday by the self-named 'Grandmother of ABM' Bev Burgess who is the ABM practice lead...

Trust is defined as a firm belief in the reliability, truth, or the ability of someone or something.The opening keynote of the 2020 PM...

At the virtual  2020 PM Forum conference, Sharon Collins of BDO talked us through how to create an award-winning marketing campaign. The...

Candidate Experience is an area of priority for all businesses, however strong the brand. Attracting and engaging the best talent for...

We see a lot of professional services content marketing. Some good and others, well, not so good. When we do see the good ones, it is...

There has been a strong push from the Big Four into the legal market over the last decade, and recently we are seeing law firms pushing...

Thanks to Jeremy Cuthbert of Brand and Marketing agency, Journey, for the simple but accurate observation that, though many of us have...

Hiring has been deeply impacted by COVID. In fact some aspects of hiring may never go back to what they were before the...

When we talk about hiring, diversity and inclusion are both really important topics, and we can actively work to ensure that we create...

Now I know what you are thinking, I can't possibly be an expert in this subject especially as i am a man and i don't actually work for a...

I attended PM Forum's webinar: Beyond vanity metrics. This was led by Ciaran Rogers from Target Internet. Ciaran has over 20 years...

I came across this video from earlier in the year whereby Chris Angell likens learning how to play the drums successfully, to learning...

We're all facing huge changes now and there is a need for leaders to help their firms overcome paralysis and adapt. For leaders needing...

As the world gradually prepares to enable employees to return to working in offices, Salesforce has announced that it's permitting its...